[Miracle Marketing Message] Audio & Article: Dump Boring Goals and Focus on Guiding Goals



Here is your Miracle Marketing Message audio. This audio is designed to help you start your week with inspiration, reflection, positive intention and some smart marketing ideas!

Listen to: Dump Boring Goals and Focus on Guiding Goals



Goals have such a bad rap! Just saying that word makes me remember my corporate days when we would set goals that were unrealistic, and remained untouched until it was bonus time… how un-inspiring!

As a creative entrepreneur, I like having the freedom and flexibility of shifting my biz with the trends and with my interests and growing edge. And I also know that it’s really helpful to know where you want to go. Otherwise, everything looks good, and that is too exhausting and overwhelming.

The best of both worlds is to have Guiding Goals.

Acknowledge what you would like to create for the year. Acknowledge the direction and growth and success you want to see… but don’t strangle your energy with them!

I post my Guiding Goals on my office wall each year to remind me what my focus is THIS year, along with an adjective that gives it some energy and intention.

An example might be:

  • Grow my list to 1000 subscribers with creative, professional, and practical giveaways.
  • Have fun, be authentic, and increase my social media presence on Facebook & Twitter.
  • Let out my creativity by creating Pinterest boards.
  • Be supportive, helpful and authentic while connecting and enrolling 5 new clients a month.
  • Easily add $2000 a month to revenue.

See how they are tangible and measurable, so it tells you what types of actions you want to line up for the year? And yet, it’s also descriptive. You will develop new products to add $2000 a month, but it needs to be easy. It tells you what to say yes to and what to say no to, doesn’t it?

So what are your Guiding Goals this year?

I’d love to hear them if you want to share: just leave your comments below, or you can even post them in Facebook if you are really courageous and committed!

Create an amazing week!






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