As a Creative Inspirational Leader, keeping on top of trends in digital publishing and content marketing is vital for your business.
The more you know about what’s coming and what’s likely to be popular, the quicker you can apply that information to your business.
And your customers, as well as your competitors, will assume you know what’s going on… in other words, they will see you as a Creative Inspirational Leader in your community.
By combining your own creativity and personal brand with digital publishing, you’ll set yourself apart from the crowd.
Each day, I’ll post the top 10 trends from Future of Ink expert contributors and faculty for the upcoming Digital Publishing Online Intensive 2013.
Lynne Klippel – Author, Publisher and Book Strategist:
With the flood of books coming to market on Kindle and other digital publishing platforms, I predict a return to thoughtful writing and high quality content.
If you watch what’s happening now, lots of people are flooding the market with multiple ebooks just to have a multitude of titles under their names.
Do the opposite of the crowd and instead of slapping any old content together as an ebook, create a book your target market will love. Great market research and strategic writing will give you happy readers, amazing reviews, and word of mouth referrals. Less is more when you write stellar content that readers desire.
Make sure you check out the Digital Publishing Online Intensive 2013 – it starts this week!
