As a Creative Inspirational Leader, keeping on top of trends in digital publishing and content marketing is vital for your business.
The more you know about what’s coming and what’s likely to be popular, the quicker you can apply that information to your business.
And your customers, as well as your competitors, will assume you know what’s going on… in other words, they will see you as a Creative Inspirational Leader in your community.
By combining your own creativity and personal brand with digital publishing, you’ll set yourself apart from the crowd.
Each day, I’ll post the top 10 trends from Future of Ink expert contributors and faculty for the upcoming Digital Publishing Online Intensive 2013.
Mark Staufer – Hollywood Screenwriter and creator of The Numinous Place:
I see a maturing in the relationship between storytelling and technology. With ‘The Numinous Place’ the multimedia app is simply the best ‘storytelling delivery system’ available for this particular narrative. It allows for the inclusion of video, audio and artifacts that enhance the authenticity of the storyworld.
Tech and creativity work hand in hand rather than fight for supremacy. I think up until recently we’ve all been over-excited about the possibilities of technology to the detriment of story. But the age old rule applies – story must come first.
Make sure you check out the Digital Publishing Online Intensive 2013 – it starts this week!
